Create valid Organization JSON-LD structured data so Google understands your brand - its name, logo, website, contact details and official social profiles. Live code, ready to copy. 100% in your browser - nothing is uploaded or stored.
Add Organization schema once, on your home page or a sitewide template. Keep the name and logo consistent with your brand. Build other tags with the Meta Tag Generator.
🔒 Everything runs in your browser. Your input is never uploaded, logged or stored.
The Organization Schema Generator builds valid Organization JSON-LD structured data that describes your brand to search engines - its official name, logo, website, contact details and verified social profiles. This markup helps Google connect the dots about your business and is one of the signals it uses when building a Knowledge Panel.
It is part of the Structured Data Generators group in our free SEO Toolkit, alongside the Article Schema Generator and LocalBusiness Schema Generator. Verify the result in the Rich Result Preview and build your head tags with the Meta Tag Generator. Everything runs in your browser - your input is never uploaded or stored.
Generate clean Organization JSON-LD with no coding.
From general Organization to Corporation, OnlineStore and more.
Add a phone, email and contact type so Google knows how to reach you.
Link your official social accounts with the sameAs property, in one tap each.
Copy the script tag or download it, ready for your home page head.
From brand details to valid JSON-LD in under a minute.
Add your name, website, logo and description.
Include a contact point and your official social profiles.
Copy the generated Organization JSON-LD.
Paste it on your home page and run the Rich Results Test.
Clean Organization JSON-LD with logo, contact and sameAs.
{ "@context": "https://schema.org", "@type": "Organization", "name": "Example Co", "url": "https://example.com/", "logo": "https://example.com/logo.png", "sameAs": [ "https://twitter.com/example", "https://facebook.com/example" ] }
Organization schema is structured data, written in JSON-LD, that tells search engines the essential facts about your brand: its official name, logo, website, how to contact it and which social profiles belong to it. Google uses these signals to understand your entity and may draw on them when assembling a Knowledge Panel or showing your logo in results. This generator builds that markup for you. It is part of the Structured Data Generators group.
| Property | What It Provides |
|---|---|
| name | Your official organization name |
| url | Your main website address |
| logo | A URL to your logo image for results and panels |
| contactPoint | Phone, email and the type of contact |
| sameAs | Links to your official social and profile pages |
Linking your official profiles helps Google verify which accounts are really yours.
These links feed the entity understanding behind brand Knowledge Panels.
List only profiles you control - Twitter/X, LinkedIn, Facebook, YouTube and similar.
Match the name and details to what appears across those profiles and your site.
Add it once, typically on your home page or in a sitewide template, not on every page. It describes the organization as a whole, so a single authoritative instance is enough. Many SEO plugins can output it automatically - if yours does, do not add a second copy.
No. Organization schema is one helpful signal, but Knowledge Panels depend on many factors including overall authority, consistent information across the web and Google's own confidence. Accurate markup improves your chances but cannot guarantee a panel.
Only official profiles your organization controls, such as your verified Twitter/X, LinkedIn, Facebook, Instagram, YouTube or Wikipedia pages. Do not list unrelated or unofficial accounts. Consistency between these profiles and your site strengthens the signal.
No. The JSON-LD is built locally in your browser with JavaScript. Nothing you enter is uploaded, logged or stored, so the tool is safe for staging sites and confidential client work.
Establish your brand identity clearly for search engines.
Use the OnlineStore type to describe your e-commerce brand.
Mark up a news brand with NewsMediaOrganization.
Connect a new brand's site and social profiles from day one.
Use the Organization Schema Generator with these tools from the SEO Toolkit: mark up a physical business with the LocalBusiness Schema Generator, add articles with the Article Schema Generator, build navigation markup with the Breadcrumb Schema Generator, preview results with the Rich Result Preview, build head tags with the Meta Tag Generator, and add social cards with the Open Graph Generator.
Anyone who wants their brand understood by search engines.
Everything about Organization structured data.
It builds valid Organization JSON-LD structured data describing your brand - its name, website, logo, contact point and official social profiles. You fill in the fields and the tool outputs a clean script tag you can paste on your home page so search engines understand your business.
Yes, completely. There is no cost, no sign-up and no limit on how many schemas you create. The tool runs entirely in your browser, so there are no server costs and nothing to pay for.
Add it once, usually on your home page or in a sitewide template, since it describes the whole organization rather than a single page. A single authoritative instance is enough. If your SEO plugin already outputs it, do not add a second copy.
Yes. The JSON-LD is built locally in your browser with JavaScript. Nothing you enter is uploaded, logged or stored, which makes the tool safe for staging sites, unpublished pages and confidential client work.
sameAs lists the official profiles that represent your organization elsewhere, such as your Twitter/X, LinkedIn, Facebook, YouTube or Wikipedia pages. It helps search engines confirm which accounts are genuinely yours and strengthens your brand's entity signals.
No. It is one helpful signal, but Knowledge Panels depend on many factors including authority, consistent information across the web and Google's own confidence in your entity. Accurate markup improves your chances but does not guarantee a panel.
Use Organization for a general choice, Corporation for a registered company, OnlineStore for an e-commerce brand, NewsMediaOrganization for a news publisher, or EducationalOrganization for a school or university. Pick the most specific type that fits your entity.
Provide a direct URL to your logo image, ideally on a transparent or solid background and reasonably high resolution. Google may use it in results and panels. Keep it consistent with the logo shown on your site and profiles.
It is optional but useful. Adding a phone, email and contact type such as customer support gives search engines structured contact information. Only include details you are happy to make public, and keep them accurate and current.
Yes. You can add as many official profiles as you like, each on its own line, and they are combined into the sameAs array. Only include accounts your organization actually controls to keep the signal trustworthy.
Yes. The generator is fully responsive, so you can build Organization schema from a phone or tablet. Filling fields, adding social profiles and copying the output all work the same as on desktop.
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Build valid Organization structured data for your brand in seconds - free, private and instant in your browser.
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